Media • Short-Form Video
BookTok Video Campaigns
A coordinated set of short-form videos designed to reach the BookTok reader community across platforms.
A campaign built for BookTok readers.
BookTok is a distinct reader community with its own tone, conventions, and video styles. A campaign for this audience means more than a single video — it means a coordinated set of content designed to fit how this community discovers and shares books.
Authors use this when BookTok is a meaningful audience for their genre and they want a planned set of videos rather than one-off content.
What we can create
Campaign Concept & Planning
Plan a set of videos designed for the BookTok community and style.
Video Production
Produce a series of short-form videos aligned to the campaign concept.
Hook & Trend-Aware Scripting
Write scripts that reflect conventions familiar to BookTok viewers.
Posting Sequence Guidance
Recommend an order and pacing for releasing the videos.
Cross-Platform Adaptation
Adapt the campaign's videos for related short-form platforms.
Built around your book and your audience.
- Romance, fantasy, and YA authors
- Authors targeting the BookTok reader community
- Authors launching a new book
- Series authors with an existing BookTok following
- Authors who need more than a single short-form video
How it works
Tell us about your book
Share your book, stage, audience, timeline and the help you're looking for.
We review your goals
Our team looks at what you want to achieve and where your book is today.
We recommend the right approach
You get a clear recommendation, scope and custom quote — no obligation.
We create or execute the work
Once you approve the plan, our specialists deliver the work and keep you updated.
We review the next steps with you
We go through what was delivered and whether there's a sensible next stage.
Why Phoenix
Phoenix looks at your project as a whole and discusses the support that fits your goals. Contact us to discuss the service, requirements and next steps.
CONTACT PHOENIX
Want more details about this service?
Tell us about your book and what you need help with. Phoenix will discuss the service with you directly.
FAQs
Is this affiliated with TikTok or BookTok as a platform?
No. BookTok refers to a community of readers on TikTok; we are not affiliated with or endorsed by TikTok.
START WITH A CONVERSATION
Want to know more?
Contact Phoenix to discuss this service and what you need for your project.