Promote • Book Launch
Book Launch Campaigns
A coordinated plan for your book's release week — bringing outreach, content and timing together so launch day has momentum instead of silence.
One release, one coordinated plan.
A launch is more than a publication date. Without a plan, announcements, outreach, and content can land at different times and lose their combined effect. A book launch campaign brings the moving pieces together around a single release window.
Phoenix can help you map out the announcements, outreach, and promotional activity around your release, so the weeks before and after launch work toward the same goal instead of happening in isolation.
What Phoenix can help with
Launch Timeline
Plan key dates, announcements, and activity across the weeks before and after release.
Outreach Coordination
Align media, blogger, and reader outreach so activity clusters around your launch window.
Content Planning
Map out the posts, visuals, and messaging needed to support the release.
Platform Readiness Check
Review your author pages, retail listings, and profiles ahead of launch.
Post-Launch Follow-Up
Plan the activity that keeps attention going once release day has passed.
Launching with a plan, not just a date.
- Debut authors preparing their first release
- Authors launching the next book in a series
- Self-published authors coordinating their own release
- Authors relaunching a backlist title
- Traditionally published authors supplementing a publisher's plan
How it works
Tell us about your book
Share your book, stage, audience, timeline and the help you're looking for.
We review your goals
Our team looks at what you want to achieve and where your book is today.
We recommend the right approach
You get a clear recommendation, scope and custom quote — no obligation.
We create or execute the work
Once you approve the plan, our specialists deliver the work and keep you updated.
We review the next steps with you
We go through what was delivered and whether there's a sensible next stage.
Why Phoenix
Phoenix looks at your project as a whole and discusses the support that fits your goals. Contact us to discuss the service, requirements and next steps.
CONTACT PHOENIX
Want more details about this service?
Tell us about your book and what you need help with. Phoenix will discuss the service with you directly.
FAQs
How far ahead should launch planning start?
It depends on your book and goals, but earlier planning generally allows more time to coordinate outreach and content properly.
Related
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START WITH A CONVERSATION
Want to know more?
Contact Phoenix to discuss this service and what you need for your project.