Phoenix

Market • Influencer Marketing

Book Influencer Outreach

Direct outreach to book-focused influencers and content creators to introduce your book and explore opportunities for coverage.

Getting your book in front of book creators.

Book influencers — bloggers, bookstagrammers, and video creators focused on books — have built audiences of engaged readers. Outreach to this group requires research, personalization, and follow-through.

Authors need this when they want their book considered by relevant creators but don't have the time, contacts, or process to manage outreach at scale themselves.

What Phoenix can help with

  • Creator list building

    Compiling a list of book-focused creators relevant to your genre.

  • Personalized outreach

    Reaching out with messaging tailored to each creator and their audience.

  • Follow-up management

    Managing responses and following up where appropriate.

  • Material preparation

    Preparing the book information and assets creators typically need.

  • Outreach reporting

    A summary of who was contacted and the outcomes of that outreach.

Who this suits.

  • Authors launching a new title and seeking early coverage
  • Authors without existing relationships with book creators
  • Authors who want outreach handled systematically
  • Series authors building visibility for a new installment
  • Authors re-promoting a backlist title

How it works

  1. 01

    Tell us about your book

    Share your book, stage, audience, timeline and the help you're looking for.

  2. 02

    We review your goals

    Our team looks at what you want to achieve and where your book is today.

  3. 03

    We recommend the right approach

    You get a clear recommendation, scope and custom quote — no obligation.

  4. 04

    We create or execute the work

    Once you approve the plan, our specialists deliver the work and keep you updated.

  5. 05

    We review the next steps with you

    We go through what was delivered and whether there's a sensible next stage.

Why Phoenix

Phoenix looks at your project as a whole and discusses the support that fits your goals. Contact us to discuss the service, requirements and next steps.

CONTACT PHOENIX

Want more details about this service?

Tell us about your book and what you need help with. Phoenix will discuss the service with you directly.

START WITH A CONVERSATION

Want to know more?

Contact Phoenix to discuss this service and what you need for your project.