PR & Media Outreach

Building relationships with media contacts.

Beyond a single launch push, ongoing media outreach keeps your book and author brand visible to journalists and outlets over time. It's a steady, professional process rather than a one-off announcement.

Phoenix can plan and manage this outreach on your behalf, identifying suitable contacts and reaching out in a consistent, professional way.

What Phoenix can help with

• Contact Research

  Identify journalists, bloggers, and outlets relevant to your genre and story.

• Outreach Messaging

  Write outreach messages tailored to each contact and angle.

• Outreach Scheduling

  Plan a realistic outreach cadence over weeks or months.

• Response Tracking

  Keep track of replies, interest, and follow-up needed.

• Angle Refresh

  Update your pitch angle as your book, season, or news changes.

For authors building visibility over time.

• Authors wanting ongoing media presence, not just a launch spike
• Nonfiction authors positioning themselves as experts
• Authors with a backlist needing renewed attention
• Authors without the time to manage outreach themselves
• Authors preparing for a future release with early visibility

How it works

1. 01

   Tell us about your book

   Share your book, stage, audience, timeline and the help you're looking for.

2. 02

   We review your goals

   Our team looks at what you want to achieve and where your book is today.

3. 03

   We recommend the right approach

   You get a clear recommendation, scope and custom quote — no obligation.

4. 04

   We create or execute the work

   Once you approve the plan, our specialists deliver the work and keep you updated.

5. 05

   We review the next steps with you

   We go through what was delivered and whether there's a sensible next stage.

Why Phoenix

Phoenix looks at your project as a whole and discusses the support that fits your goals. Contact us to discuss the service, requirements and next steps.