Market • Advertising
Reader Acquisition Campaigns
Campaigns focused on finding new readers and bringing them to your book or list.
What this service is
Reader acquisition combines channels — ads, newsletters, lead magnets and promotions — to attract new readers in a planned, measurable way.
What Phoenix can help with
Campaign plan
Channels and offers matched to your audience.
Reader magnets
Free content to encourage sign-ups.
Landing pages
Simple pages that convert interest.
Follow-up
Email sequences for new readers.
Useful if you're
- New authors
- Self-published authors
- Emerging authors
- Published authors
- Established authors
- Series authors
- Authors launching a new book
How it works
Tell us about your book
Share your book, stage, audience, timeline and the help you're looking for.
We review your goals
Our team looks at what you want to achieve and where your book is today.
We recommend the right approach
You get a clear recommendation, scope and custom quote — no obligation.
We create or execute the work
Once you approve the plan, our specialists deliver the work and keep you updated.
We review the next steps with you
We go through what was delivered and whether there's a sensible next stage.
Why Phoenix
Phoenix looks at your project as a whole and discusses the support that fits your goals. Contact us to discuss the service, requirements and next steps.
CONTACT PHOENIX
Want more details about this service?
Tell us about your book and what you need help with. Phoenix will discuss the service with you directly.
START WITH A CONVERSATION
Want to know more?
Contact Phoenix to discuss this service and what you need for your project.