Market • Social Media
Book Marketing Strategy
A clear marketing plan for your book — channels, timing, budget and priorities.
What this service is
Before spending on marketing, it helps to know what to do and in which order. We build a practical plan around your book, audience and resources.
What Phoenix can help with
Audience & positioning
Who your readers are and how to reach them.
Channel plan
Which channels to prioritise and why.
Timeline
Pre-launch, launch and ongoing activity.
Budget guidance
Where your budget is best spent.
Useful if you're
- New authors
- Self-published authors
- Emerging authors
- Published authors
- Established authors
- Series authors
- Authors launching a new book
How it works
Tell us about your book
Share your book, stage, audience, timeline and the help you're looking for.
We review your goals
Our team looks at what you want to achieve and where your book is today.
We recommend the right approach
You get a clear recommendation, scope and custom quote — no obligation.
We create or execute the work
Once you approve the plan, our specialists deliver the work and keep you updated.
We review the next steps with you
We go through what was delivered and whether there's a sensible next stage.
Why Phoenix
Phoenix looks at your project as a whole and discusses the support that fits your goals. Contact us to discuss the service, requirements and next steps.
CONTACT PHOENIX
Want more details about this service?
Tell us about your book and what you need help with. Phoenix will discuss the service with you directly.
START WITH A CONVERSATION
Want to know more?
Contact Phoenix to discuss this service and what you need for your project.
