Market • Social Media
Instagram Marketing
Instagram-specific marketing support to help authors build a visual presence, connect with readers, and share their books through images, reels, and stories.
A presence built for Instagram.
Instagram rewards visual storytelling, and an author's presence there often needs a different approach than other platforms — cover imagery, quotes, behind-the-scenes content, and short video.
This service is for authors who want to build or improve their Instagram presence specifically, rather than a general social plan spread across multiple platforms.
What Phoenix can help with
Profile setup and optimization
Reviewing and improving your bio, highlights, and profile presentation.
Content planning
Planning a mix of posts, reels, and stories aligned with your book and brand.
Visual content guidance
Recommendations for imagery, quote graphics, and short-form video.
Hashtag and discovery approach
Guidance on relevant tags and discovery tactics suited to your genre.
Posting schedule
A consistent cadence agreed with you and maintained over time.
Who this suits.
- Authors whose readers are primarily active on Instagram
- Visually driven genres such as romance, YA, and illustrated books
- Authors building a following ahead of a launch
- Authors with an existing but underperforming Instagram account
- Authors who want a focused single-platform approach
How it works
Tell us about your book
Share your book, stage, audience, timeline and the help you're looking for.
We review your goals
Our team looks at what you want to achieve and where your book is today.
We recommend the right approach
You get a clear recommendation, scope and custom quote — no obligation.
We create or execute the work
Once you approve the plan, our specialists deliver the work and keep you updated.
We review the next steps with you
We go through what was delivered and whether there's a sensible next stage.
Why Phoenix
Phoenix looks at your project as a whole and discusses the support that fits your goals. Contact us to discuss the service, requirements and next steps.
CONTACT PHOENIX
Want more details about this service?
Tell us about your book and what you need help with. Phoenix will discuss the service with you directly.
START WITH A CONVERSATION
Want to know more?
Contact Phoenix to discuss this service and what you need for your project.